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How to Focus on what Matters

Do you really know what you want for your life and business? This may seem like a simple question, and it is, but answering it could be much more difficult. It is said that the first step to achieving any dream is actually defining it. Today, we are going to be focusing on just that, defining what we actually want in order to be able to plan and prioritize our lives, our businesses, and our marketing.

Last week on the podcast, I talked all about how to be more productive. The actual answer? To simply do less. Yes, par down the goals you create and the tasks you take on. Be the best at something, instead of being mediocre at all things.

But as I was pondering that lesson more, I began to think about this question:

I want to do less and focus on the ONE THING that will move my life and business forward, but how do I do that?

Well. The answer lies in really knowing what it is that you’re after.

Take a listen. 👇🏻

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Victoria is a Marketing Mentor to early-stage founders. She has built compelling brands around the globe and has worked as a marketing director across several verticals. She is passionate about helping women think BIGGER about their businesses and giving them the tools to grow. She'd love to connect on LinkedIn or email her at

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